Program Description
The MCC Incentive/Reward Card is purchased by an employer and sent to the recipient as a reward for excellent performance. Cards are purchased via the business or company Internet site and sent directly to the cardholder, or can be shipped in bulk to the employer. The card can be used anywhere Visa® or MasterCard® is accepted.

Target Market
Incentive/Reward cards can be offered to financial institutions that offer banking services to commercial customers. Commercial customers can issue cards as a bonus and cash reward alternative. The cost is lower than issuing a check, gift checks, or sending ACH, and it provides convenience to the cardholder since the value is immediately available. This card can also be offered to commercial customers who have vendor relationships and would like a vendor reward option. It is especially suited to companies employing people who have goals and quotas to meet (i.e., sales people) and who receive bonuses for meeting or exceeding those goals.

Features

Visa® or MasterCard® branded stored value card

Electronic authorization required through Visa® or MasterCard® for purchases

Web and VRU access for card balance and activity

Fraud management able to reduce unauthorized transactions

Card can be activated by cardholder through Web site or Voice Response Unit (VRU)

Value can be added to card upon activation

Cards can be issued with unique value

Cards are printed with cardholder's name

Personalized message available on card carrier

Custom or generic card designs

Consumer Benefits

Convenient to use

Accepted by Visa® or MasterCard® merchants

Safer than cash

Alternative option to give employee bonuses

Can access card information through the internet

Issuer Benefits

Additional revenue opportunities

Card & Transaction fees

Expired funds

Speed to market for implementation

Additional product offering

Relationship opportunity

Turnkey program setup and management